What The Booth UK Ltd
Last updated: March 2026
What The Booth UK Ltd (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use and protect your information when you interact with us, use our website, or use our photo booth services.
Data Controller:
What The Booth UK Ltd
6 Grove Street
Mansfield Woodhouse
Nottinghamshire
NG19 8BU
United Kingdom
Email: selfie@whatthebooth.co.uk
Website: www.whatthebooth.co.uk
If you have any questions regarding this policy or your personal data, please contact us using the email address above.
When you enquire about or book our services, we may collect the following information:
Name
Email address
Phone number
Event date and event details
Venue name
Billing address
This information is collected in order to:
respond to enquiries
manage bookings
provide our services
maintain records for accounting and legal purposes
Payments are processed by a third-party provider:
Square International Ltd
We do not store or process your payment card information directly. All payment data is handled securely by Square in accordance with their own privacy policies.
During events, guests may voluntarily enter their email address or phone number on the photo booth screen in order to receive their images digitally.
This information is used solely for the purpose of delivering the photos taken during the event.
Guest contact details are:
stored temporarily with the event data
deleted when the event gallery is removed from the system
Photos and videos are:
stored in an online gallery
removed from the physical photo booth devices within two weeks of the event
Event galleries are hosted by a third-party platform:
FotoShare
Photos and videos from events may be uploaded to an online gallery so guests can view or download their images.
Images are retained until storage capacity requires older galleries to be removed. When this occurs, galleries are deleted starting with the oldest events first.
For certain events, such as school functions or private parties, additional gallery security options may be enabled.
We may use selected images taken at events to promote our services on:
our website
social media platforms
marketing materials
We do not use images from events where child safety restrictions are in place.
Guests who do not wish their image to be used may request removal either at the event or by contacting us after the event.
When you visit www.whatthebooth.co.uk, we may collect information through:
Information submitted via our website contact forms is used only to respond to enquiries and manage bookings.
We use Google Analytics to help us understand how visitors use our website and improve the experience.
Our website uses cookies to:
improve website performance
analyse traffic
support advertising and marketing tools
You can control or disable cookies through your browser settings.
We may use advertising pixels (such as those from social media platforms) to measure the effectiveness of advertising campaigns and improve our marketing.
We only send marketing emails to individuals who have explicitly opted in to receive them.
Marketing emails are managed through the third-party platform:
Mailchimp
You can unsubscribe from marketing communications at any time by clicking the unsubscribe link in our emails.
We use trusted third-party providers to help operate our business. These may include:
Square International Ltd – payment processing
FotoShare – photo gallery hosting
Mailchimp – email marketing
CRM software – booking and accounting management
Google Analytics – website analytics
These providers only process data as necessary to provide their services.
We retain personal data for the following periods:
Booking information:
Retained indefinitely for accounting, legal, and business record purposes.
Event photos and videos:
Stored in online galleries until storage limits require older galleries to be deleted.
Guest contact information collected at the booth:
Deleted when the event gallery is removed.
We may provide services at children’s parties or school events.
In these situations:
event organisers are informed that images will be stored in an online gallery
additional gallery security may be applied where requested
We do not use images from events where child safety restrictions apply for promotional purposes.
Under UK data protection law, you have the right to:
request access to your personal data
request correction of inaccurate information
request deletion of your personal data where appropriate
object to certain types of data processing
To exercise any of these rights, please contact:
We may update this privacy policy from time to time. Any updates will be published on this page.
If you have questions about how your data is handled, please contact us at selfie@whatthebooth.co.uk.